Some retailers are also tailoring their car wraps based on specific neighbourhoods. For instance, a high-end brand might showcase a luxury message in affluent areas, while a local apparel brand might use more casual, relatable messaging in everyday neighbourhoods. By matching their message to different parts of Chennai, brands make each wrap feel relevant to the people seeing it, boosting the overall impact of their ad.

The retail scene is proving that car wrap in Chennai is far from just a passing trend. From minimalistic, bold designs to local flavour and interactive elements, these car